Herbal enhancement substances—commonly known as aphrodisiacs or Kayan Mata in Hausa communities—have become increasingly popular across Nigeria, particularly among women seeking improved intimacy, emotional bonding, or sexual satisfaction. While these products have deep roots in traditional African medicine, their modern usage reflects changing social expectations, marital pressures, and gaps in reproductive health education. The problem addressed in this study is the rising consumption of unregulated herbal enhancers and the limited scientific understanding of their safety, effectiveness, and cultural impact. The aim is to provide an overview of the origins, types, uses, and potential health implications of Kayan Mata, while examining how cultural beliefs shape their acceptance. The study adopts a qualitative descriptive approach, relying on traditional ethnographic literature, herbal medicine research, interviews, and contemporary academic discussions on sexuality, reproductive health, and gender in West Africa. Findings reveal that while some herbal enhancers are rooted in harmless natural ingredients and traditional knowledge, others contain potent chemical additives that pose risks such as hormonal imbalance, infections, cardiovascular effects, and emotional manipulation. The research also shows that societal pressures—including expectations of marital performance, misconceptions about sexuality, and commercialisation through social media—significantly drive the demand for these substances. The study concludes that there is a need for greater public awareness, scientific evaluation, and regulation of herbal enhancement products to ensure consumer safety. Furthermore, an honest conversation about sexual health, communication in marriage, and responsible use of traditional remedies is essential to prevent misuse and protect women’s wellbeing.