
In the era of digital transformation, organizations increasingly rely on data-driven decision making to enhance operational efficiency and competitive advantage. Human Resource Analytics (HR Analytics) enables organizations to analyze workforce data, predict employee behavior, and support strategic human resource planning. This study examines the influence of HR analytics on strategic decision making in corporate organizations. Primary data were collected from 215 corporate employees through a structured questionnaire. The study analyzes the impact of workforce analytics, performance analytics, retention analytics, and predictive analytics on strategic planning, talent management, and organizational effectiveness. The findings reveal a significant positive relationship between HR analytics adoption and the quality of strategic decision making, highlighting the growing importance of analytics-driven HR management.
HR Analytics; Strategic Decision Making; Workforce Analytics; Predictive Analytics; Corporate Organizations; Talent Management
HR Analytics; Strategic Decision Making; Workforce Analytics; Predictive Analytics; Corporate Organizations; Talent Management
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