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Article . 2025
License: CC BY
Data sources: Datacite
ZENODO
Article . 2025
License: CC BY
Data sources: Datacite
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Impact of Digital Leadership on Employee Performance in Indian SMEs

Authors: R. Kavitha¹, S. Praveen Kumar²;

Impact of Digital Leadership on Employee Performance in Indian SMEs

Abstract

Digital leadership has emerged as a critical success factor for small and medium enterprises (SMEs) in the digital economy. The rapid adoption of digital tools, automation, and online platforms has transformed traditional business operations and employee work practices. This study examines the influence of digital leadership on employee performance in Indian SMEs. Primary data were collected from 180 employees working in manufacturing and service-based SMEs through a structured questionnaire. The study analyzes the impact of digital vision, technological support, communication effectiveness, and innovation culture on productivity, job commitment, and adaptability. The results indicate that digital leadership significantly enhances employee efficiency, engagement, and willingness to embrace organizational change. The findings suggest that SMEs led by digitally competent leaders achieve improved workforce performance and sustainable competitive advantage.

Keywords

Digital Leadership; Employee Performance; SMEs; Organizational Change; Technology Adoption; Workforce Productivity

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    popularity
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    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
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Found an issue? Give us feedback
selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
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