Abstract: The paper particularly analyzes how millennial solo travellers perceive their destinations about the availability of information on Instagram. The sample framework includes respondents born between 1981 and 1996, who use Instagram as a motivational social media platform for travel decisions or information gathering. Using an analytical survey method, data were collected from 50 respondents through a structured questionnaire, concentrating on the relationships between the key variables using multiple linear regression (MLR) analysis. The results show a significant positive correlation between the availability of information and travel motivation, as it is a major factor in decision-making. Destination image, on the other hand has negligible influence. Thus, observations under this study conclude that good marketing strategies through social media such as Instagram can enhance the travel experiences of millennial solo travellers by providing quality information and cultivating community engagement. Keywords: Millennial solo travellers, Social media, Instagram, Motivation, Destination image, Availability of information