Reflective journaling is increasingly recognized as a powerful pedagogical tool in higher education, particularly for fostering moral and ethical awareness. By encouraging students to critically analyze their experiences, values, and decision-making processes, reflective journals support the development of ethical reasoning and personal accountability. This paper examines the effectiveness of reflective journals in enhancing moral awareness among social sciences students, explores best practices for their implementation, and evaluates outcomes through case studies and qualitative feedback. Findings indicate that structured reflection not only deepens ethical understanding but also promotes empathy, self-awareness, and responsible engagement in academic and community contexts.