
This article explores a family business negotiation involving a silent partnership in northeastern Brazil. The management and silent partners encountered a financial impasse in their real estate development project. They considered various options, such as selling a rural area or obtaining a bank loan, before ultimately negotiating a deal to dissolve the partnership. This negotiation challenged family harmony and the ability to reach a mutually beneficial agreement without disrupting family relations. The article concludes with a discussion and managerial recommendations.
Real estate; Type II negotiation; Silent Partnership
Real estate; Type II negotiation; Silent Partnership
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