This paper presents an experience report on the development and evaluation of the educational game LEAGUE OF QUALITY: ISO/IEC 25000, designed to teach software product quality concepts from ISO/IEC 25000 to students in Information Technology programs at Brazilian University. The goal is to introduce diversity into the course and enhance students' skills and knowledge. The game development followed four phases: pre-production, pilot testing, production, and finalization. As a result, we present the game and its rules, as well as students' and professors' perceptions of the advantages and disadvantages of using the game in the classroom. Our findings reveal that most students felt that the concepts covered in the game could be applied in their professional practice as software developers in the industry. Additionally, the game dynamics allowed them to understand software product quality concepts in a clear, accessible, and engaging way. Students also reported feeling motivated, describing the game as a great user experience that contributed to their learning. The learning gain was higher for students with little prior knowledge of the subject and lower for those who were already familiar with the concepts. Professors also observed increased motivation, greater student engagement, and improved learning outcomes.