Abstract According to Merriam-Webster, social media is defined as “forms of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (such as videos).” The 2019 Pew Research Centre report on social media use in the United States showed that 72% of American adults use some form of social media. In 2005, the year after Facebook went live, that number was 5%.