
In the era of digital transformation, platforms like Alibaba and MoBase have emerged as pivotal infrastructures for business-to-business transactions, quietly shaping the landscape of commerce behind the scenes. While these interactions may not be directly visible in everyday consumer life, they significantly impact the availability, cost, and quality of essential products and services. This blog post explores the diversity of digital B2B platforms through the lens of organisational studies. According to their governance styles (standardised vs. bounded) and strategic aims (decisions vs. solutions), four types of digital B2B platforms can be distinguished. How do they each shape the future of business interactions?
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