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The performance of the banking industry rapidly urbanized with the support of technological development. The advancement of digitalization of banking industry should help the customers to make their transactions without being in person in banks. This study is going to explicate the usage pattern and purpose of internet banking users, for this intention the data flow and use case diagram methods are adopted to explain the process of varies activity that is highly related to banking industry. The 121 samples were collected using questionnaire method in an around Salem District. Friedman rank correlation and One-Way ANOVA were employed for the study. In the usage pattern there are three factors like perceived usefulness, perceived ease of use and perceived risk have been used for the study. The fund transfer is the most influenced factor in the purpose of internet banking users.
| citations This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | 5 | |
| popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network. | Top 10% | |
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| impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network. | Average |
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| downloads | 9 |

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