India stand second in the world in terms of population containing 17.50% of the world’s population. 70% population of India lives in village in which 64 % population’s occupational structure is primary. Due to this, so many problems are creating and increasing daily like unemployment, health related problem, starvation and poverty etc. To solve or rid from these problems, Government of India committed itself or started to bring about the sustainable development in rural India through various programs. The aim of these programs has to cover all the facts of rural life for improving the life of three- fourth of Indian who lives in the villages. But family planning and adopting contraception methods are so easier than others, and population or other population related problems can be control easily. In this paper we describe many issue and challenges spread in the society. There are main social, political and economic etc. Issues and challenges to adopting the contraception method among the people.