In this article I describe the process and results of tracking a citation from a data repository through the article publication process and trying to add a citation event to one of our DOIs. I also discuss some other confusing aspects related to citation counts as indicated in various systems, including reference managers, the publisher’s perspective, aggregators, and DOI minters. I discovered numerous problems with citations. Addressing these problems is important as citations can be key to determining both the original use and reuse of a dataset, especially for repositories that do not track usage by requiring people to login or provide an email to download a dataset. The lack of transparency in some data citation systems and processes obscures how and where data is being used.