The purpose of this article is to study the historical and cultural factors of the emergence, formation, and development of the brilliant personality of Sergei Paradzhanov through the lens of his life and creative path, to analyze the role of Ukraine in becoming an outstanding film director, his contribution to Ukrainian and world cinema. The research methodology is to apply historical, cultural, empirical, general-logical methods for the analysis of creativity and social activity of S. Paradzhanov. The scientific novelty of the work lies in a comprehensive study of the various stages of biography and creative achievements, the public activity of S. Paradzhanov, his contribution to the revival of Ukrainian poetic cinema. Conclusions. The work clearly sets out the biographical accents of Sergei Paradzhanov’s life, explores the formation of pro-Ukrainian aesthetics and worldview of the Master, his public position, details his creative achievements, the influence of his work on the modern generation of cinematographers. The creativity of S. Paradzhanov opened the floodgates of national consciousness, made the contribution to the revival of lost traditions, raised the importance of each person to a new level.