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Diposit Digital de la Universitat de Barcelona
Master thesis . 2019
Data sources: Diposit Digital de la Universitat de Barcelona
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Recolector de Ciencia Abierta, RECOLECTA
Master thesis . 2018
Data sources: Recolector de Ciencia Abierta, RECOLECTA
image/svg+xml Jakob Voss, based on art designer at PLoS, modified by Wikipedia users Nina and Beao Closed Access logo, derived from PLoS Open Access logo. This version with transparent background. http://commons.wikimedia.org/wiki/File:Closed_Access_logo_transparent.svg Jakob Voss, based on art designer at PLoS, modified by Wikipedia users Nina and Beao
Recolector de Ciencia Abierta, RECOLECTA
Master thesis . 2018
Data sources: Recolector de Ciencia Abierta, RECOLECTA
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Marketing Digital y RGPD

descriptionPublicationkeyboard_double_arrow_right Master thesis 01 Jan 2018 Spain Spanish
Authors: Navarro García, Silvia;

handle: 2445/144667

Marketing Digital y RGPD

Abstract

Esta tesis se basa en el estudio de cómo puede repercutir el Reglamento General de Protección de Datos (RPGD) en el Marketing Digital. Todo ello motivado por las nuevas tecnologías.

Màster de Direcció d'Entitats Asseguradores i Financeres, Universitat de Barcelona, Facultat d'Economia i Empresa, Curs: 2017-2018, Tutor: Ferran Rovira Isanda

Country
Spain
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Keywords

Protecció de dades, Marketing, Master's theses, Technology, Companyies d’assegurances, Insurance companies, Companyies d'assegurances, Tecnologia, Master's thesis, Treballs de fi de màster, Màrqueting, Data protection

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
views
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