This essay provides an analysis of the role of design in contemporary life and its ability to influence the everyday – in essence its cultural role. The essay takes the contentious position that it is the semantic framework of ‘problem solving’ which is the bedrock of design and the semantic key to designers’ belief that they are in a position to change society. Davies proposes a better understanding of design would be gained through closer examination on the role of ‘process’ in understanding designs cultural role/inscriptions. The full text is available at the link above.