Komodo dragons, with their large size, predatory nature, and septic saliva, are unique animals that arouse public attention. In situ, they provide an opportunity for ecotourism development and can facilitate fundraising for creating and maintaining protected areas. These charismatic lizards can serve as a flagship species for programs in which protection policies and management, research, sustainable development, and ecotourism can interact for the mutual benefit of wildlife and the local community. Ex situ, these almost mythical dragons are captivating exhibit animals that attract public interest and funding to sustain zoo- and aquarium-based education, conservation, and research efforts. In this study, we examine field and captive conservation efforts separately, with the understanding that a comprehensive conservation strategy is dependent on their synergistic effects.