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Hal
Article . 1990
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Information et communication sur la forêt méditerranéenne.

Authors: SOUCHON C.; BONNIER S.;

Information et communication sur la forêt méditerranéenne.

Abstract

Compte rendu des groupes «Cibles, messages et vecteurs», suivi des communications suivantes : information du public - stratégie publicitaire ; information grand public, pour quoi faire ? ; pour bien communiquer, connaître sa cible ; mieux communiquer avec la presse : quelques conseils ; mission éducative pour la forêt méditerranéenne ; débroussaillement et compostage en garrigue. Un exemple de chantier de jeunes ; post-test de campagne «SRAF» 1985 ; la communication des connaissances sur la forêt méditerranéenne est-elle efficace ? ; communication et information sur la forêt méditerranéenne en tant qu élément de base de sa gestion. Pour finir un bêtisier reprenant les idées fausses les plus répandues sur la forêt méditerranéenne.

Country
France
Keywords

DEBROUSSAILLEMENT, INFORMATION DU PUBLIC, COMMUNICATION, [SDV.SA.SF] Life Sciences [q-bio]/Agricultural sciences/Silviculture, forestry

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    These citations are derived from selected sources.
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    0
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Average
Powered by OpenAIRE graph
Found an issue? Give us feedback
selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green