Telemarketing
Telemarketing
The Master’s thesis analyses problems connected with purchasing and providing information by the means of telemarketing. On the basis of the obtained imperfections, this Master’s thesis includes the proposal of the process of communication by the means of the customer line, which ensures its more effective function.
Diplomová práce analyzuje problémy, které souvisejí s prodejem a poskytováním informací prostřednictvím telemarketingu. Na základě zjištěných nedostatků obsahuje návrh postupu při komunikaci prostřednictvím zákaznické linky, který zaručí její efektivnější fungování.
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- Brno University of Technology Czech Republic
customer line, telemarketing, zákaznická linka, analysis, questionnaire, customer, call center agent, zákazník, analýza, operátor call centra, call centrum, call center, dotazník
customer line, telemarketing, zákaznická linka, analysis, questionnaire, customer, call center agent, zákazník, analýza, operátor call centra, call centrum, call center, dotazník
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