Kenya Apparel and Textile Industry
Kenya Apparel and Textile Industry
Kenya’s textile and apparel sector has the potential to play a key role in anchoring the country’s deeper movement into middle income status and in serving as a source of gainful employment for its fast growing, young population. As a manufactured good, it offers opportunities for increased value capture and streamlined trade logistics and for the building of skills and experience from the factory floor to management level. Based on these foundations, it therefore serves as a potential gateway to other manufactured goods, offering opportunities for Kenya to capture an increasing share of global trade and to advance economic diversification. The report is structured as follows: chapter two describes global and regional market trends in textile and apparel. Chapter three reviews the evolution, growth, and performance of the apparel sector in Kenya and then analyzes the sector in terms of markets, products, and stakeholders. Chapter four focuses on Kenya’s performance in terms of relevant macro indicators and highlights the critical constraints faced by apparel manufacturers and exporters in Kenya. Chapter five concludes with recommendations. Where possible, chapters end with a summary of key points and conclusions.
- World Bank United States
INTERNATIONAL COMPETITION, WHOLESALERS, MARKET ACCESS, MASS MARKET, CUSTOMS, INFORMATION, IMAGE, GLOBAL MARKET, CAPABILITY, CUSTOMER BASE, INPUT PROVIDERS, COMMODITY, LEGAL ENFORCEMENTS, EXPORT MARKETS, MARKET OPPORTUNITIES, DOMESTIC MARKET, NICHE MARKET, BEST PRACTICE, REBATE, COMPUTERS, CONSUMER DEMAND, INVESTMENTS, ADVERTISING, PRODUCTIVITY, FEASIBILITY STUDY, GOVERNMENT POLICY, FEASIBILITY STUDIES, BUYERS, COMPETITIVENESS, DELIVERY TIME, LICENSES, CONSUMER DEMANDS, INFERIOR PRODUCTS, MARKET TRENDS, PERFORMANCE INDICATORS, CONSUMER MARKET, TARGET MARKET, BUSINESS, PARADIGM SHIFT, PRODUCTION PROCESSES, REBATES, PROCUREMENT, DOCUMENT REQUIREMENTS, INSTITUTIONS, TECHNOLOGIES, INFORMATION FLOWS, E-MAIL, OUTSOURCING, 330, COMPETITIVE ADVANTAGE, MERCHANDISE, PRICE FIXING, CAPITAL INVESTMENT, WHOLESALER, EXPORT MARKET, DIRECT SALES, MARKETS, INTERMEDIATE GOODS, PROFIT, ENTERPRISE DEVELOPMENT, INTERNATIONAL MARKETS, PRICES, TRACEABILITY, VALUE CHAIN, FIXED COST, COMPETITIVE ADVANTAGES, INSTITUTION, NEW MARKET, CUSTOMER SEGMENTS, OUTDATED TECHNOLOGY, LABOR MARKET, ACCESS TO MARKET, DELIVERY TIMES, PURCHASING, SUPERVISION, CERTIFICATE, TECHNICAL UNIVERSITY, PERFORMANCE, COPYRIGHT, PRODUCTS, BUSINESS TO BUSINESS, FAX, MARKET SEGMENT, MARKET, SUPPLY, GOVERNMENT POLICIES, CUSTOMS CLEARANCE, MARKETING, TIME FRAME, BRAND IMAGE, TELEPHONE, DATA, INNOVATION, DEMAND, BRAND, PRODUCTION PROCESS, HACKING, PRODUCT, ELECTRICITY, B2B, ACCESS TO MARKETS, ACTION PLAN, MANUFACTURING, CUSTOMERS, QUALITY OF SERVICE, BUSINESS ENVIRONMENT, TECHNOLOGY DEVELOPMENT, BUSINESS PLANS, SUPPLY CHAIN STRUCTURE, RETAIL OUTLETS, RESULT, VALUE, COTTON PRICE, EXTERNAL MARKETS, MARKET ORIENTATION, COMPETITIVE PRICES, INTERNATIONAL TRADE, NETWORKS, SUPPLIERS, TARGET, BUSINESS PLAN, MARKET INCENTIVE, HUMAN CAPITAL, EQUIPMENT, SUPPLY CHAIN, MARKET STUDY, TRAINING SYSTEMS, CUSTOM, PRIVATE SECTOR, PRICE, COST OF LIVING, MARKETPLACE, INSTITUTIONAL SUPPORT, TIME PERIOD, CERTIFICATES, CHAMBER OF COMMERCE, EXPORT MARKETING, FINANCIAL INSTITUTION, WAREHOUSES, DATABASE, HUMAN RESOURCES, MATERIALS, ADMINISTRATION, NEW TECHNOLOGY, PRICE VOLATILITY, COMMERCE, BRANDS, TECHNOLOGY TRANSFER, BUYER, MARKET INFORMATION, TARGETS, MARKET SHARE, CUSTOMIZATION, TECHNOLOGY, LIMITED ACCESS, PRIVATE SECTOR DEVELOPMENT, MATERIAL, MARKET DEMAND, SALES, BUSINESS BUREAU, CUSTOMER, MARKET OPPORTUNITY, FOREIGN INVESTMENT, RESULTS, NEW MARKETS, MASS CUSTOMIZATION, DATA CENTER, HOME MARKET, PRODUCT QUALITY, NATURAL RESOURCES, TIME-TO-MARKET, BUSINESSES, PRICE STABILIZATION, MARKET SHARES, RETAIL, QUERIES, ICT, LINK, NATIONAL TRAINING, MARKET SEGMENTS, SUPPLY CHAIN MANAGEMENT, TECHNICAL SKILLS, VOLATILITY, HUMAN RESOURCE, EXPENDITURE, TRAINING COURSES
INTERNATIONAL COMPETITION, WHOLESALERS, MARKET ACCESS, MASS MARKET, CUSTOMS, INFORMATION, IMAGE, GLOBAL MARKET, CAPABILITY, CUSTOMER BASE, INPUT PROVIDERS, COMMODITY, LEGAL ENFORCEMENTS, EXPORT MARKETS, MARKET OPPORTUNITIES, DOMESTIC MARKET, NICHE MARKET, BEST PRACTICE, REBATE, COMPUTERS, CONSUMER DEMAND, INVESTMENTS, ADVERTISING, PRODUCTIVITY, FEASIBILITY STUDY, GOVERNMENT POLICY, FEASIBILITY STUDIES, BUYERS, COMPETITIVENESS, DELIVERY TIME, LICENSES, CONSUMER DEMANDS, INFERIOR PRODUCTS, MARKET TRENDS, PERFORMANCE INDICATORS, CONSUMER MARKET, TARGET MARKET, BUSINESS, PARADIGM SHIFT, PRODUCTION PROCESSES, REBATES, PROCUREMENT, DOCUMENT REQUIREMENTS, INSTITUTIONS, TECHNOLOGIES, INFORMATION FLOWS, E-MAIL, OUTSOURCING, 330, COMPETITIVE ADVANTAGE, MERCHANDISE, PRICE FIXING, CAPITAL INVESTMENT, WHOLESALER, EXPORT MARKET, DIRECT SALES, MARKETS, INTERMEDIATE GOODS, PROFIT, ENTERPRISE DEVELOPMENT, INTERNATIONAL MARKETS, PRICES, TRACEABILITY, VALUE CHAIN, FIXED COST, COMPETITIVE ADVANTAGES, INSTITUTION, NEW MARKET, CUSTOMER SEGMENTS, OUTDATED TECHNOLOGY, LABOR MARKET, ACCESS TO MARKET, DELIVERY TIMES, PURCHASING, SUPERVISION, CERTIFICATE, TECHNICAL UNIVERSITY, PERFORMANCE, COPYRIGHT, PRODUCTS, BUSINESS TO BUSINESS, FAX, MARKET SEGMENT, MARKET, SUPPLY, GOVERNMENT POLICIES, CUSTOMS CLEARANCE, MARKETING, TIME FRAME, BRAND IMAGE, TELEPHONE, DATA, INNOVATION, DEMAND, BRAND, PRODUCTION PROCESS, HACKING, PRODUCT, ELECTRICITY, B2B, ACCESS TO MARKETS, ACTION PLAN, MANUFACTURING, CUSTOMERS, QUALITY OF SERVICE, BUSINESS ENVIRONMENT, TECHNOLOGY DEVELOPMENT, BUSINESS PLANS, SUPPLY CHAIN STRUCTURE, RETAIL OUTLETS, RESULT, VALUE, COTTON PRICE, EXTERNAL MARKETS, MARKET ORIENTATION, COMPETITIVE PRICES, INTERNATIONAL TRADE, NETWORKS, SUPPLIERS, TARGET, BUSINESS PLAN, MARKET INCENTIVE, HUMAN CAPITAL, EQUIPMENT, SUPPLY CHAIN, MARKET STUDY, TRAINING SYSTEMS, CUSTOM, PRIVATE SECTOR, PRICE, COST OF LIVING, MARKETPLACE, INSTITUTIONAL SUPPORT, TIME PERIOD, CERTIFICATES, CHAMBER OF COMMERCE, EXPORT MARKETING, FINANCIAL INSTITUTION, WAREHOUSES, DATABASE, HUMAN RESOURCES, MATERIALS, ADMINISTRATION, NEW TECHNOLOGY, PRICE VOLATILITY, COMMERCE, BRANDS, TECHNOLOGY TRANSFER, BUYER, MARKET INFORMATION, TARGETS, MARKET SHARE, CUSTOMIZATION, TECHNOLOGY, LIMITED ACCESS, PRIVATE SECTOR DEVELOPMENT, MATERIAL, MARKET DEMAND, SALES, BUSINESS BUREAU, CUSTOMER, MARKET OPPORTUNITY, FOREIGN INVESTMENT, RESULTS, NEW MARKETS, MASS CUSTOMIZATION, DATA CENTER, HOME MARKET, PRODUCT QUALITY, NATURAL RESOURCES, TIME-TO-MARKET, BUSINESSES, PRICE STABILIZATION, MARKET SHARES, RETAIL, QUERIES, ICT, LINK, NATIONAL TRAINING, MARKET SEGMENTS, SUPPLY CHAIN MANAGEMENT, TECHNICAL SKILLS, VOLATILITY, HUMAN RESOURCE, EXPENDITURE, TRAINING COURSES
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