Powered by OpenAIRE graph
Found an issue? Give us feedback
image/svg+xml art designer at PLoS, modified by Wikipedia users Nina, Beao, JakobVoss, and AnonMoos Open Access logo, converted into svg, designed by PLoS. This version with transparent background. http://commons.wikimedia.org/wiki/File:Open_Access_logo_PLoS_white.svg art designer at PLoS, modified by Wikipedia users Nina, Beao, JakobVoss, and AnonMoos http://www.plos.org/ Biblioteca Digital -...arrow_drop_down
image/svg+xml art designer at PLoS, modified by Wikipedia users Nina, Beao, JakobVoss, and AnonMoos Open Access logo, converted into svg, designed by PLoS. This version with transparent background. http://commons.wikimedia.org/wiki/File:Open_Access_logo_PLoS_white.svg art designer at PLoS, modified by Wikipedia users Nina, Beao, JakobVoss, and AnonMoos http://www.plos.org/
Biblioteca Digital - Universidad Icesi
Bachelor thesis . 2018
License: CC BY NC ND
Data sources: Biblioteca Digital - Universidad Icesi
 View all 1 versions
Claim

Motivadores de los donantes frecuentes de sangre

descriptionPublicationkeyboard_double_arrow_right Bachelor thesis 10 Oct 2018 Colombia Spanish; Castilian Publisher:Universidad Icesi
Authors: Illera Caicedo, Emiliana;

handle: 10906/83828

Motivadores de los donantes frecuentes de sangre

Abstract

Este texto se realiza con el objetivo de conocer y estudiar los motivadores y miedos que influyen en la donación de sangre de los estudiantes universitarios, también para poder conocer el perfil del donante de sangre y por último se espera poder identificar y evaluar cuales estrategias de mercadeo y publicidad podrían ser utilizadas para aumentar la donación frecuente en cada semestre.

Country
Colombia
Related Organizations
Keywords

Donantes de sangre, Mercadeo, Trabajos de grado, Donaciones, Campañas publicitarias, Publicidad, Motivación, Departamento de Mercadeo y Negocios Internacionales, Estrategias de mercadeo, Campaña de prevención

  • BIP!
    Impact byBIP!
    selected citations
    These citations are derived from selected sources.
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    		 0
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    		 Average
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    		 Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    		 Average
Powered by OpenAIRE graph
Found an issue? Give us feedback
selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green