
handle: 10654/16193
El ensayo tiene como objetivo principal examinar el impacto de la industria automotriz China en el enfoque de competitividad de la industria automotriz en Colombia, basados en las cinco fuerzas de Michael Porter, por medio de una investigación cualitativa, con revisión y análisis de documentos, lo cual permite enfocar el trabajo en hacia el objetivo principal. Partiendo de que el sector automotriz en Colombia y el mundo cada día cobran gran relevancia, gracias al impacto directo que tiene este con la sociedad, donde ya los automóviles no son vistos como un bien de lujo sino como algo que permite la solución a una necesidad. Teniendo en cuanta que la industria China se afianza fuertemente en este mercado gracias a que se logra poseer un vehículo con características similares a las mejores marcas a un precio que más se acomoda a la realidad económica del país The trial aims to examine the impact of the Chinese auto industry in the approach to competitiveness of the automotive industry in Colombia, based on the five forces of Michael Porter, by means of a qualitative research, review and analysis of documents, allowing you to focus the work on towards the main objective. On the basis of that the automotive sector in Colombia and the world every day takes on great importance, due to the direct impact that has this society, where already are automobiles not seen as a luxury good, but as something that allows the solution to a need. Taking into account that Chinese industry is strongly anchored in this market because it does possess a vehicle with similar features to the best brands at a price that fits more to the economic reality of the country. Pregrado
COMPETITIVIDAD, AUTOMOVILES - INDUSTRIA Y COMERCIO, Competitividad, Industria automotriz, Automobile industry, Competitiveness
COMPETITIVIDAD, AUTOMOVILES - INDUSTRIA Y COMERCIO, Competitividad, Industria automotriz, Automobile industry, Competitiveness
| selected citations These citations are derived from selected sources. This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | 0 | |
| popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network. | Average | |
| influence This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | Average | |
| impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network. | Average |
