Los mundos posibles de la publicidad
Los mundos posibles de la publicidad
La noción de lenguaje humano, como herramienta, ha cambiado en nuestros días hacia una que permite pensarlo como un eje que estructura la subjetividad y facilita la construcción de mundos posibles. Así puede demostrarse en tres publicidades que se analizan a continuación, las cuales consideran al sujeto que enuncia y al sujeto que recibe la enunciación
The notion of language like tool has changed in our days towards one that allows to think it like structural axis of the subjectivity and possible worlds. A good example shown in three advertisement that are analyzed about the subject that they enunciate and the subject that the enunciation receives
- Universidad Autónoma de Occidente Colombia
Lenguaje,, Mundos posibles., Lenguaje, Possible worlds, Publicidad, Axiología, publicity, Axiology, Mundos posibles, Language
Lenguaje,, Mundos posibles., Lenguaje, Possible worlds, Publicidad, Axiología, publicity, Axiology, Mundos posibles, Language
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