Aproximaciones teóricas y conceptuales: El comportamiento espacial de compra
Aproximaciones teóricas y conceptuales: El comportamiento espacial de compra
Para el desarrollo de los objetivos del proyecto y después de revisar diferentes teorías, modelos y acepciones conceptuales, se tomaron como referencia los siguientes ejes temáticos: teorías de localización y gravitacionales; comportamiento del consumidor en la elección de un punto de venta; comportamiento espacial de compra del consumidor; las acepciones conceptuales de áreas comerciales y centros comerciales.
- Universidad Autónoma de Occidente Colombia
Centros comerciales (Cali, Colombia), Preferencias de los consumidores, Shopping centers (Cali, Colombia), Centros comerciales (Cali, Shopping centers (Cali, Comportamiento del consumidor, Colombia), Consumer behavior, Consumers' preferences
Centros comerciales (Cali, Colombia), Preferencias de los consumidores, Shopping centers (Cali, Colombia), Centros comerciales (Cali, Shopping centers (Cali, Comportamiento del consumidor, Colombia), Consumer behavior, Consumers' preferences
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