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Plataforma Entaulats

Authors: Roig Segura, Joan;

Plataforma Entaulats

Abstract

El trabajo se centra en el desarrollo de la app "Entaulats", una plataforma online de promoción para restaurantes de Cataluña. El proyecto integra la creación de un servidor y de una aplicación nativa para iOS, con el desarrollo de las principales funciones clave que otorgan a "Entaulats" un carácter social y focalizado al aportar valor a los locales adheridos. Este se puede percibir en una mejora en la imagen de la marca, promoción para obtener nuevos clientes, y fidelización de los que ya lo son. "Entaulats" engloba un sistema de localización y sugerencia de platos y de menús según los gustos y preferencias del usuario, y este toma un rol activo más allá de dejar comentarios a los restaurantes. Mediante el seguimiento a restaurantes, los clientes pueden estar al día de la carta, de los platos de la semana, de eventualidades y promociones, entre otros.

El treball se centra en el desenvolupament de l'app Entaulats, una plataforma online de promoció per a restaurants de Catalunya. El projecte integra la creació d'un servidor i d'una aplicació nativa per a iOS, amb el desenvolupament de les principals funcions clau que atorguen a Entaulats un caràcter social i focalitzat en aportar valor als locals adherits. Aquest es pot percebre en una millora en la imatge de la marca, promoció per obtenir nous clients, i fidelització dels que ja ho són. Entaulats engloba un sistema de localització i suggeriment de plats i de menús segons els gustos i preferències de l'usuari, i aquest pren un rol actiu més enllà de deixar comentaris als restaurants. Mitjançant el seguiment a restaurants, els clients poden estar al dia de la carta, dels plats de la setmana, d'eventualitats i promocions, entre d'altres.

The work focuses on the development of the Entaulats app, an online promotion platform for restaurants in Catalonia. The project integrates the creation of a server and a native application for iOS, with the development of the main key functions that give to Entaulats a social character, focused on providing value to the adhered businesses. This can be seen in an improvement in the image of the brand, promotion to obtain new customers, and loyalty of those who are already clients. Entaulats encompasses a system for locating and suggesting dishes and menus according to the user's preferences and, and it takes an active role beyond commenting on restaurants. By following the restaurants, customers can keep up with the menu, the dishes of the week, the eventualities and promotions, among others.

Country
Spain
Related Organizations
Keywords

restauración, catering, social networks, Programari d'aplicació -- Desenvolupament -- TFM, redes sociales, restauració, xarxes socials, Application software -- Development -- TFM, aplicacions mòbils, Software de aplicación -- Desarrollo -- TFM, mobile applications, aplicaciones móviles

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    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green
Related to Research communities
Spanish Research Portal