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LA RESPONSABILIDAD SOCIAL EMPRESARIAL EN LAS MIPYMES DE MÉXICO ¿Cómo introducir la Responsabilidad Social en las MIPYMES?

Authors: Vidaurri, Nora Nayeli Maldonado;

LA RESPONSABILIDAD SOCIAL EMPRESARIAL EN LAS MIPYMES DE MÉXICO ¿Cómo introducir la Responsabilidad Social en las MIPYMES?

Abstract

El presente trabajo pretende impulsar la implementación de prácticas de responsabilidad social en la empresas mexicanas en específico las que se encuentran dentro de las unidades económicas que las clasifican como MIPYMES, ya que al realizar este tipo de prácticas las empresas no sólo se benefician así mismas sino también a la sociedad mexicana debido a su participación representativa en el PIB y el alto porcentaje de empleo que brindan al país. Convertirse en una Empresa Socialmente Responsable requiere de tiempo y un equipo designado dentro de la empresa para la correcta ejecución de la metodología.La metodología desarrollada en este estudio propone implementar en las MIPYMES la adopción de la RS basado en los cinco pasos de la maestra Gwenaëlle Gérard que tienen como base también el método PHVA de la FOMIN, utilizando el autodiagnóstico gratuito de la ADEC. Posteriormente, dentro del mismo estudio se implementa la metodología propuesta en un MIPYME mexicana llamada Recrea Sport ISD.

Country
Portugal
Keywords

Social Responsibility, Beneficios, Implementation, Responsabilidad Social, Micro, Socially Responsible Company, Empresa Socialmente Responsable, Small and Medium Enterprises, Benefits, Pequeñas y Medianas Empresas, Implementación

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green