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Funcionamiento de los Market Places o Plataformas de Turismo colaborativo

Authors: Castaño Contreras, María; Talón Ballestero, María Pilar; Villacé Molinero, María Teresa; González Serrano, Lydia;

Funcionamiento de los Market Places o Plataformas de Turismo colaborativo

Abstract

Dada la importancia que han cobrado las plataformas peer to peer de turismo colaborativo, este trabajo tratará de identificar los modelos de negocio existentes, así como el funcionamiento y perspectivas de futuro de las plataformas pertenecientes a los principales ámbitos en los que destaca la economía colaborativa en el sector turístico (alojamiento, transporte y restauración), a través de un análisis cualitativo basado en entrevistas en profundidad. Los resultados permiten concluir que existe una transición de modelos no lucrativos en los comienzos, a lucrativos a medida que va incrementándose la demanda y la tendencia que apuntan es a que todas las plataformas, en el futuro, serán de pago. las diferencias encontradas en cada una de ellas con respecto a su funcionamiento y fin social ponen de manifiesto la necesidad de realizar una clasificación teniendo en cuenta estas diferencias y ajustar el marco legal según la tipología de cada una de ellas para que pueda existir una convivencia justa y pacífica con las empresas turísticas tradicionales Given the importance of collaborative tourism, this work will try to identify the existing business models, as well as the operation and future perspectives of the platforms belonging to the main areas in which the collaborative economy in the tourism sector stands out (accommodation, transport and restaurant service). a qualitative analysis based on in-depth interviews is developed. The results allow to conclude that there is a transition from nonprofit models in the beginning to lucrative as demand increases. The trend is that all platforms will be of payment in the future. The differences found with respect to its functioning and social purpose highlight the need to make a classification and adjust the legal framework according to their type so that there can be a fair and peaceful coexistence with traditional tourism companies

Country
Spain
Related Organizations
Keywords

Collaborative tourism, Platforms, Plataformas, Hotel, Transportation, Transporte, Restauración, Restaurant service, Turismo colaborativo

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    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
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    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
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    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Average
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
Green