
The increasing demand for treatment by alternative care practitioners has resulted in MCOs marketing networks of acupuncturists, herbalists, massage therapy specialists, and others to their members. However, before an alternative provider network is considered, one must understand the comparisons and differences between conventional biomedical-based therapy and alternative care techniques. This is the first part of a two-part article exploring these issues.
Complementary Therapies, Marketing of Health Services, Managed Care Programs, Acupuncture Therapy, Humans, Philosophy, Medical, Community Networks, United States, Phytotherapy
Complementary Therapies, Marketing of Health Services, Managed Care Programs, Acupuncture Therapy, Humans, Philosophy, Medical, Community Networks, United States, Phytotherapy
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