The proposed international project aims at developing a solid data body on environmental values of young people and their possible connection to the environmental history of their region. During the project, not only the methodology of measuring the environmental values will be adjusted and tested but also a policy material with research summary and recommendations on how to work with the results on the policy level will be developed. This material will be further communicated on the relevant policy level in the context of the involved countries (Czech Republic, Albania, Bulgaria, Slovenia, Serbia), located in the Danube river basin. We argue that the environmental values of young people can be worked upon when designing the educational, employment and environmental policies on both national and international level.