I tested the efficacy of aversive conditioning (AC) and conditioned taste aversion (CTA) on American black bears (Ursus americanus) in Whistler, British Columbia. Black bears subjected to 3-5 day AC programs responded by increasing their wariness toward humans, while control bears habituated. Bears were located closer to human developments during daylight hours after AC treatments. However, there was no difference in the proportion of utilization distribution that overlapped with developed areas in control or AC-treated bears. CTA may be effective for managing specific attractants that are difficult to secure from bears. Bears appeared to distinguish between baits treated with thiabendazole and baits that were not treated, but by using a protocol that caused severe illness and left the source of illness in doubt, I induced taste aversions to apples in 4 bears. Using both AC and CTA may help wildlife managers mitigate human-wildlife conflicts non-lethally more effectively.