We recognize that our article (Jason, Stevens, Ram, Miller, Beasley, & Gleason, 2016) will be controversial, and we are delighted that it has sparked some lively discussions. Our thesis is that research in our field could benefit from being evaluated on how it contributes to theory (including the development of one’s own). We believe that this recommendation represents a significant and constructive step forward. Our reflections on a number of the issues raised by those who wrote reactions to our article are below.