
handle: 11199/7199
Over the past 30 years research on Entrepreneurship Orientation (EO) has provided valuable information regarding strategy, entrepreneurship and aspects of performance at the firm-level. In the entrepreneurial universe, microenterprises play a very special role in the business context of the economy. However, they have not been relatively present in the EO research. This paper studies the EO-performance relationship in a group of microenterprises in Mexico and includes the Dominant Logic (DL) as a variable that moderates this relationship. The results indicate that risk taking, proactiveness and competitive aggressiveness variables from the EO influence the microenterprise performance. In addition, the external DL conceptualization moderates the EO-performance relationship. This paper shows the conclusions of the investigation as well as the limitations and identifies future research methods.
Over the past 30 years research on Entrepreneurship Orientation (EO) has provided valuable information regarding strategy, entrepreneurship and aspects of performance at the firm-level. In the entrepreneurial universe, microenterprises play a very special role in the business context of the economy. However, they have not been relatively present in the EO research. This paper studies the EO-performance relationship in a group of microenterprises in Mexico and includes the Dominant Logic (DL) as a variable that moderates this relationship. The results indicate that risk taking, proactiveness and competitive aggressiveness variables from the EO influence the microenterprise performance. In addition, the external DL conceptualization moderates the EO-performance relationship. This paper shows the conclusions of the investigation as well as the limitations and identifies future research methods.
Over the past 30 years research on Entrepreneurship Orientation (EO) has provided valuable information regarding strategy, entrepreneurship and aspects of performance at the firm-level. In the entrepreneurial universe, microenterprises play a very special role in the business context of the economy. However, they have not been relatively present in the EO research. This paper studies the EO-performance relationship in a group of microenterprises in Mexico and includes the Dominant Logic (DL) as a variable that moderates this relationship. The results indicate that risk taking, proactiveness and competitive aggressiveness variables from the EO influence the microenterprise performance. In addition, the external DL conceptualization moderates the EO-performance relationship. This paper shows the conclusions of the investigation as well as the limitations and identifies future research methods.
على مدى السنوات الثلاثين الماضية، قدمت الأبحاث حول توجيه ريادة الأعمال (EO) معلومات قيمة فيما يتعلق بالاستراتيجية وريادة الأعمال وجوانب الأداء على مستوى الشركة. في عالم ريادة الأعمال، تلعب المشاريع الصغيرة دورًا خاصًا جدًا في سياق الأعمال التجارية للاقتصاد. ومع ذلك، لم يكونوا حاضرين نسبيًا في بحث منظمة أصحاب العمل. تدرس هذه الورقة علاقة EO - performance في مجموعة من المشاريع الصغيرة في المكسيك وتتضمن المنطق المهيمن (DL) كمتغير يخفف من هذه العلاقة. تشير النتائج إلى أن متغيرات المخاطرة والاستباقية والعدوانية التنافسية من منظمة أصحاب العمل تؤثر على أداء المشاريع الصغيرة. بالإضافة إلى ذلك، فإن تصور DL الخارجي يخفف من علاقة EO بالأداء. توضح هذه الورقة استنتاجات التحقيق بالإضافة إلى القيود وتحدد طرق البحث المستقبلية.
Conceptualization, Organizational Behavior and Human Resource Management, Artificial intelligence, HF5001-6182, Knowledge management, Entrepreneurship and Business Innovation, Frugal Innovation in Emerging Markets, mikroprzedsiębiorstwa, Social Sciences, Geometry, Business, Management and Accounting, 650, entrepreneurial orientation, Entrepreneurial Education, Social psychology, dominująca logika, Entrepreneurial orientation, Creativity, FOS: Economics and business, Context (archaeology), Management of Technology and Innovation, Entrepreneurial Orientation, FOS: Mathematics, Psychology, Business, Business and International Management, Family Business Studies and Management, Industrial organization, dominant logic, Marketing, microenterprises, Geography, Entrepreneurship, Proactivity, Orientation (vector space), Computer science, firm performance, orientacja przedsiębiorcza, FOS: Psychology, Archaeology, dominant login, HG1-9999, Business administration, wydajność firmy, Mathematics, Finance
Conceptualization, Organizational Behavior and Human Resource Management, Artificial intelligence, HF5001-6182, Knowledge management, Entrepreneurship and Business Innovation, Frugal Innovation in Emerging Markets, mikroprzedsiębiorstwa, Social Sciences, Geometry, Business, Management and Accounting, 650, entrepreneurial orientation, Entrepreneurial Education, Social psychology, dominująca logika, Entrepreneurial orientation, Creativity, FOS: Economics and business, Context (archaeology), Management of Technology and Innovation, Entrepreneurial Orientation, FOS: Mathematics, Psychology, Business, Business and International Management, Family Business Studies and Management, Industrial organization, dominant logic, Marketing, microenterprises, Geography, Entrepreneurship, Proactivity, Orientation (vector space), Computer science, firm performance, orientacja przedsiębiorcza, FOS: Psychology, Archaeology, dominant login, HG1-9999, Business administration, wydajność firmy, Mathematics, Finance
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