Gelation tests of rod like liquid crystals (LCs), columnar LCs, and cholesteric LCs rod-like have been employed. 4-Cyanophenyl 4-n-alkoxybenzoates, 4-cyano-4’-alkoxybiphenyls, 4,4’-dialkanoyloxybiphenyls, azoxybenzene derivatives, 2,3,6,7,10,11-hexaalkoxytriphenylenes, and cholesteryl esters, except for cholesteryl alkyl carbonates and cholesteryl esters with alkenyl side chain, gelled organic liquids. By using these LCs as organogelator, terpene and perfume gels containing 95% or more of terpenes and essential oil could be prepared.