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Journal of Finance and Business Digital
Article . 2025 . Peer-reviewed
License: CC BY
Data sources: Crossref
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The Impact of User and Firm Generated Content on Purchase Decision for Beauty Products

Authors: Hubert Wijaya; Arihta Tarigan;

The Impact of User and Firm Generated Content on Purchase Decision for Beauty Products

Abstract

Employees increasingly face financial challenges due to limited resources and rising living costs, making personal financial management knowledge essential. This study examines the influence of education, financial literacy, income, and lifestyle on the financial management of millennial employees in Denpasar City. Using a mixed-methods approach, quantitative analysis is applied to test the proposed model, while qualitative insights enrich interpretation. The findings aim to provide deeper understanding of key factors shaping millennial employees’ financial practices and to serve as a basis for developing more effective financial literacy programs. Ultimately, this research seeks not only to advance knowledge in financial management but also to support the financial well-being of employees in the workplace.

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
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