Public transport has a significant role in sustainable urban transport including the reduction of congestion, noise and air pollution. The main purpose of this paper is to present other important impacts of public transport i.e., the improvement of transport safety and public safety, too. Public transport is one of the safest transport modes according to the indication numbers in traffic accident and injuries. This phenomenon is illustrated through literature research as well as statistical data. Further opportunities are presented with a case study based on the transport system of the city of Győr, especially the positive impacts of the possible expansion of night public transport services. The severity of traffic accidents at nights is significant, and the enhancement of public safety is outstanding. Marketing is one of the most important tools for attitude formation, the paper contains some suggestions in this regard as well as in order to promote the goals above.