
doi: 10.5539/cis.v3n3p14
Customers’ intentions of reusing e-commerce websites for shopping has a major consequence for the website’s profitability; therefore, understanding the factors that influence a Web customer’s repurchase intentions is of great importance to e-commerce. This research represented a careful and systemic effort to incorporate factors from various distinct theories (ECT, SCT, abd TAM), examined the hypotheses within the context of Internet shopping repurchase intentions. Empirical data for hypotheses testing were collected from Taiwan, yielding 342 valid samples. The results suggest that consumer’s repurchase intention is determined by satisfaction and perceived usefulness. Users’ satisfaction is influenced by confirmation and perceived usefulness. Perceived usefulness, in turn, is influenced by confirmation, while confirmation is affected by Internet self-efficacy. However, Internet self-efficacy has found to have no significant impact on perceived usefulness and repurchase intention.
| selected citations These citations are derived from selected sources. This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | 21 | |
| popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network. | Top 10% | |
| influence This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | Top 10% | |
| impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network. | Average |
