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International Journal of Education and Humanities
Article . 2024 . Peer-reviewed
License: CC BY
Data sources: Crossref
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The Impact of Psychological Distance on Consumer’s Online Decision Making and Online Shopping Addiction among Chinese College Students

Authors: Yixuan Zhao; null Ana Nelia Jumamil;

The Impact of Psychological Distance on Consumer’s Online Decision Making and Online Shopping Addiction among Chinese College Students

Abstract

This study takes the problem of online shopping addiction as the research object, and discusses the influence of psychological distance and online decision-making and online shopping addiction.In the research design part, college students with online shopping experience and impulsive or compulsive purchasing behavior are taken as samples to explore the relationship between online shopping addiction and psychological distance, and the relationship between online shopping addiction and network decision-making, and relevant hypotheses are proposed and a detailed research model is constructed.Through the investigation and data analysis of online shopping addicts, experimental research, and empirical analysis. Based on descriptive statistical analysis and empirical test of the effects of psychological distance on online shopping addiction and network.decision-making on online shopping addiction, statistical methods such as t test, variance analysis of variance and structural equation model were used to dig the sample data in depth. An intervention study was conducted to determine the influence of psychological distance and network decision-making on online shopping addiction.

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
1
Average
Average
Average
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