Traditional Chinese music has unique aesthetic ideas and rich national culture, leaving brilliant artistic treasures in thousands of years of history. With the continuous advancement of globalization, the operation and development of the new media industry has a significant impact on cultural dissemination and development. Starting from the importance and significance of the development and inheritance of traditional Chinese music, this paper studies how to use the characteristics of real-time, interactive, diversified and globalized new media to inject vitality into its development and find development opportunities. Based on the analysis of existing literature, this paper explores the ways of promoting traditional Chinese music through new media, and opens up a new way for its inheritance. The development of Chinese traditional music from the perspective of new media is worth in-depth analysis, only by making good use of new media can Chinese traditional music continue to innovate and will not be forgotten by the public.