This study analyses different beneficiaries of accessibility, who play important roles in the tourist sector by generating business opportunities. Taking Spanish tourists with disabilities as a point of departure, the paper examines tourists' habits, their representational potential for the Spanish tourist sector and their spending patterns according to socio-demographic variables (gender, age, origin and disability typology). Through an empirical analysis, the authors demonstrate the representation and importance of such segments of the population for the tourism industry, as well as the need for the tourism industry to recognize the importance of designing products, services, and destination points that are accessible to everyone.