In this paper, we discuss the importance of the efficient communication of science results to citizens across the world. In order for people to absorb information, we need to understand the principles and apply the best available means to facilitate the process of increasing global awareness of the changes. This explicitly applies to the verification of how we appeal to people with respect to various environmental issues and, hence, how we can modernize the educational approaches to challenge the global change. We state that, in order to follow the philosophy of sustainable development goals with respect to ocean issues, we need an attractive alternative to the existing areas of consumption. We also state that the ocean issues are at the core of any process aiming to secure sustainability. New methods and tools of education and scientific communication, especially those which are offered by non-formal approaches, are necessary, and we present here some of the activities of the EU4Ocean coalition as best practice examples.