A series of pressure-sensitive adhesives (PSA) were prepared by emulsion polymerization in order to obtain a PSA that meet with the current label market requirements. For it, the effect of the incorporation of acrylonitrile (ACN) as hard monomer was investigated in a n-butyl acrylate (n-BA) and acrylic acid (AA) system. Great differences were found in the adhesive performance according to the ACN weight ratio. Its increased resulted in a considerable rise in the average sol molecular weight and in the glass transition temperature. This was reflected in a decrease of adhesion forces (peel resistance and tack) and an increase of the cohesion forces (shear resistance). Moreover, the incorporation of the minimum amount of ACN studied showed a great change in the elastic modulus determined by dynamic shear resistance with respect to the based formulation that did not contain ACN. Finally, the ice bucket test was carried out to check the adhesive performance in cold and wet environments.