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Evaluation of Harmful Algal Bloom Outreach Activities

Authors: Fleming, LE; Jerez, E; Stephan, WB; Cassedy, A; Bean, JA; Reich, A; Kirkpatrick, B; +5 Authors

Evaluation of Harmful Algal Bloom Outreach Activities

Abstract

With an apparent increase of harmful algal blooms (HABs) worldwide,healthcare providers, public health personnel and coastal managers are struggling toprovide scientifically-based appropriately-targeted HAB outreach and education. Since1998, the Florida Poison Information Center-Miami, with its 24 hour/365 day/year freeAquatic Toxins Hotline (1-888-232-8635) available in several languages, has received over 25,000 HAB-related calls. As part of HAB surveillance, all possible cases of HAB-relatedillness among callers are reported to the Florida Health Department. This pilot studyevaluated an automated call processing menu system that allows callers to access bilingualHAB information, and to speak directly with a trained Poison Information Specialist. Themajority (68%) of callers reported satisfaction with the information, and many provided specific suggestions for improvement. This pilot study, the first known evaluation of use and satisfaction with HAB educational outreach materials, demonstrated that the automated system provided useful HAB-related information for the majority of callers, and decreased the routine informational call workload for the Poison Information Specialists, allowing them to focus on callers needing immediate assistance and their healthcare providers. These results will lead to improvement of this valuable HAB outreach, education and surveillance tool. Formal evaluation is recommended for future HAB outreach and educational materials.

Country
United Kingdom
Keywords

570, outreach and education, blue green algae, QH301-705.5, Karenia brevis, Poison Information Centers; Harmful algal bloom (HAB); outreach and education; Florida red tide; ciguatera fish poisoning; blue green algae; cyanobacteria; brevetoxins; ciguatoxins; human health effects; neurotoxic shellfish poisoning (NSP); paralytic shellfish poisoning (PSP); Solutions to Avoid Red Tide (START); Karenia brevis., ciguatera fish poisoning, Solutions to Avoid Red Tide (START), Florida red tide, cyanobacteria, Karenia brevis., 333, ciguatoxins, Harmful algal bloom (HAB), brevetoxins, human health effects, neurotoxic shellfish poisoning (NSP), paralytic shellfish poisoning (PSP), Biology (General), Poison Information Centers

  • BIP!
    Impact byBIP!
    citations
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    19
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    Top 10%
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    Top 10%
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Top 10%
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citations
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
19
Top 10%
Top 10%
Top 10%
gold