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EVALUASI MUTU PRODUK MIE INSTAN BERDASARKAN FAKTOR PENGENDALIAN MUTU

Authors: M Jimly Imamuddin; Aulia Hurun Inn; M. Arif Kamal;

EVALUASI MUTU PRODUK MIE INSTAN BERDASARKAN FAKTOR PENGENDALIAN MUTU

Abstract

Mie Instan merupakan produk makanan siap saji yang semakin lama semakin banyak penggemarnya karena produk mie instan memiliki kemudahan dan kecepatan dalam penyajian. Semakin banyak variasi produk mie instan dari berbagai merek yang ada dipasaran menjadikan konsumen akan lebih leluasa untuk memilih produk sesuai dengan keinginan dan kualitas yang diharapkan oleh konsumen. Dalam penelitian ini digunakan 4 kriteria yaitu tekstur, rasa, kemasan dan harga produk mie instan. Berdasarkan beberapa penelitian sebelumnya, keempat kriteria tersebut merupakan kriteria yang dinilai sesuai dan mewakili seluruh aspek untuk mengidentifikasi faktor pengendalian mutu produk mie instant. Selain itu, empat kriteria tersebut sering digunakan di dalam mengidentifikasi perilaku pembelian konsumen terhadap produk mie instant. Faktor yang digunakan pada penelitian ini adalah pengendalian mutu proses, pengendalian mutu bahan baku dan pengendalian mutu produk akhir. Struktur permasalahan yang kompleks dan berjenjang pada evaluasi mutu mie instant ini, menjadi salah satu pertimbangan digunakan metode perbandingkan berpasangan AHP. Berdasarkan hasil dari metode AHP dapat dilihat bahwa kriteria tekstur merupakan kriteria yang paling berpengaruh pada mutu mie instan dengan nilai sebesar 0.393, kriteria rasa sebesar 0.311, kriteria harga sebesar 0.220 dan kemasan sebesar 0.076. Kemudian faktor pengendalian mutu proses mempengaruhi kriteria tekstur dan rasa sebesar 0.465. Faktor pengendalian mutu bahan baku mempengaruhi kriteria rasa dan kemasan sebesar 0.328. Faktor pengendalian mutu produk akhir mempengaruhi kriteria kemasan dan harga sebesar 0.207.

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
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