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Community Development Journal Jurnal Pengabdian Masyarakat
Article . 2025 . Peer-reviewed
License: CC BY SA
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PENGUATAN IDENTITAS DIGITAL KWT DEWI SRI GBA2 MELALUI WEB PROFILE DAN GOOGLE MYBUSINES

Authors: Muhamad, Wardani; Hendriyanto, Robbi; Nugroho, Heru; Dillak, Rixard George; Ramadhan, M Yusuf; Umbara, Taufan;

PENGUATAN IDENTITAS DIGITAL KWT DEWI SRI GBA2 MELALUI WEB PROFILE DAN GOOGLE MYBUSINES

Abstract

Komunitas Griya Bandung Asri 2 (GBA2) secara aktif berkontribusi pada pengembangan ekonomi dan pariwisata komunitas. Namun, tantangan utama dalam mencapai penetrasi pasar adalah kurangnya strategi promosi online dan manajemen identitas digital. Program Penguatan Identitas Digital KWT Dewi Sri GBA2 melalui Profil Web dan Google MyBusiness bertujuan untuk mengatasi masalah ini. Tujuannya adalah untuk meningkatkan kehadiran digital komunitas dengan membuat profil web profesional dan mengoptimalkan Google MyBusiness. Pelatihan literasi digital juga diberikan untuk membantu komunitas menggunakan platform digital secara efektif. Program ini bertujuan untuk meningkatkan pasar produk digital, penetrasi pasar, dan pertumbuhan populasi. Ini juga memiliki potensi untuk menjadi model kewarganegaraan digital bagi komunitas lain melalui pelaksanaan program ini, yang selaras dengan peta jalan Kelompok Keahlihan Applied Informtion Technology and Multimedia untuk transformasi digital di sektor UMKM dan pariwisata.

Related Organizations
Keywords

Majemen Identitas Digital, Google MyBusiness, Web, Strategi Promosi

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    popularity
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    influence
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    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
hybrid