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From Customer Intelligence to Customer Understanding in Industrial Services

descriptionPublicationkeyboard_double_arrow_right Article , Conference object , Other literature type 01 Jan 2014Publisher:Atlantis PressJournal:Advances in Intelligent Systems Research (eissn: 1951-6851, Copyright policy )
Authors: Mittil\303\244 T.S.;

doi: 10.2991/gecss-14.2014.66

From Customer Intelligence to Customer Understanding in Industrial Services

Abstract

The paper suggests a new conceptual construct "Wheel of customer understanding" by bringing the concepts of customer intelligence, customer knowledge and service management together. Keywords-industrial service; customer understanding; customer information; customer intelligence; customer knowledge

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
Average
gold
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