
En un entorno globalizado y dinámico, aspectos como la gestión de diseño y el desarrollo de producto adquieren protagonismo e importancia en la construcción de plataformas competitivas. El producto se convierte en un factor diferenciador y articulador de las estrategias empresariales en mercados altamente competidos
| selected citations These citations are derived from selected sources. This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | 0 | |
| popularity This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network. | Average | |
| influence This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically). | Average | |
| impulse This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network. | Average |
