Based on mineralogical and technological investigations of the deposit 'Greda' important characteristics of bentonite clay were determined. Representative samples of the deposit were characterized with X-ray diffraction, low-temperature nitrogen adsorption, chemical analysis, differential thermal analysis and scanning electron microscopy. It was determined that the main mineral is montmorillonite and in subordinate quantities kaolinite, quartz and pyrite. The chemical composition generally shows high silica and alumina contents in all samples and small quantities of Fe3+, Ca2+ and Mg2+ cations. Based on technological and mineralogical research, bentonite from this deposit is a high-quality raw material for use in the ceramic industry.