This article examines the Sweet Transvestite sequence from the film The Rocky Horror Picture Show (1975), exploring how gende, performativity, as theorized by Judith Butler (2018), is represented through cinematic language. Drawing on Manuela Penafria’s (2009) film analysis methodology and Genette’s (1995) narrative theory, the study emphasizes the interplay of sound, visuals, and storytelling in challenging conventional norms of gender and sexuality within the 1970s cultural context. The analysis shows that through musical and visual elements, the character Frank N. Furter disrupts normative expectations, offering a provocative take on identity and performativity. Despite critiques regarding stereotypical portrayals, the film is widely regarded as a cultural landmark, maintaining its relevance by elebrating freedom and social transgression.