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Food Tourism to Revitalize the Basque Country

Authors: Nuria Recuero-Virto; Cristina Valilla Arróspide;

Food Tourism to Revitalize the Basque Country

Abstract

The research examines the impacts of sensory experiences, taste, and destination food imagery on tourists' attitude. This study changes risks into positive attributes like safety and security, which significantly shape tourist decision-making processes. It underscores the significance of emotional well-being and safety concerns impacting tourists' visiting intentions. Employing Partial Least Squares Structural Equation Modelling, the study focuses on exploring the relationships among food tourism motivators, destination food image, safety perceptions, and the pandemic's impact on tourists' behavioural intentions within the Basque region. With a sample of 601 participants, this research emphasizes the importance of integrating risk mitigation actions and managing emotional states to design strategies for the sustained growth of the tourism industry.

Country
Spain
Related Organizations
Keywords

H1-99, Science (General), 338.48, Turismo, 5311.05 Marketing (Comercialización), Social sciences (General), Q1-390, Sustainability, Sensory experience, Food tourism, Safety perceptions, 5312.90 Economía Sectorial: Turismo, Theory planned behaviour, Research Article

  • BIP!
    Impact byBIP!
    selected citations
    These citations are derived from selected sources.
    This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    2
    popularity
    This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
    Top 10%
    influence
    This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
    Average
    impulse
    This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
    Average
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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
2
Top 10%
Average
Average
Green
gold