Most discussion to date about offensive cyber operations has focused on the theoretical and strategic rather than operational level of analysis. This mirrors the nuclear age, where critical operational questions were neglected in public discussion until very late in the Cold War. Yet these questions are critical for both nuclear and cyber operations so analysis that neglects them has little bearing on policy questions. An examination of the planning, targeting, and command and control aspects of offensive cyber operations in the U.S. context provides a starting for a more fruitful assessment of offensive cyber.