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Исследование международного рынка сбыта чая

выпускная квалификационная работа бакалавра

Исследование международного рынка сбыта чая

Abstract

Тема выпускной квалификационной работы: «Исследование международного рынка сбыта чая». Главным предметом исследования этой работы стал процесс реализации чая на международном рынке сбыта, а объектом – международный рынок сбыта чая. Цель выполнения выпускной квалификационной работы – это исследование международного рынка сбыта чая для формирования наиболее полной картины рынка, определения его особенностей, сильных и слабых сторон. В ходе выполнения работы были решены следующие задачи: изучение эволюции становления международного рынка чая и его сегментации; проведение анализа мирового производства и мирового потребления чая; оценка интенсивности соперничества чайных компаний; исследование системы сбыта на международном рынке сбыта чая; определены способы регулирования международного рынка сбыта чая. В ходе выполнения поставленных задач, было обнаружено, что рынок сбыта чая является постоянно растущим и развивающимся, однако существующие организации, регулирующие международный рынок сбыта чая, сильно усложняют процесс сбыта и нуждаются в модернизации.

The subject of the graduate qualification work: «Research of the international tea market». The main subject of research in this work was the process of selling tea on the international market, the object - the international market for tea. The purpose of the final qualification work is studying the international tea market in order to form the most complete picture of the market, determine its features, strengths and weaknesses. In the course of the work, the following tasks were solved: study of the evolution of the international tea market and its segmentation; analysis of world tea production and consumption; assessment of the intensity of competition between tea companies; research of the marketing system in the international tea market; the ways of regulating the international tea market are defined. During the implementation of the tasks, it was found that the market for tea is constantly growing and developing, but the existing organizations that regulate the international market for tea, greatly complicate the sales process and need to be modernized.

Keywords

research, tea, исследование, чай, analysis, экономические показатели, международный рынок, мировое производство, конкуренция, sales, потребление, реализация, competitors, world production, consumption, international market, economic indicators, анализ, сбыт

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selected citations
These citations are derived from selected sources.
This is an alternative to the "Influence" indicator, which also reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Citations provided by BIP!
popularity
This indicator reflects the "current" impact/attention (the "hype") of an article in the research community at large, based on the underlying citation network.
BIP!Popularity provided by BIP!
influence
This indicator reflects the overall/total impact of an article in the research community at large, based on the underlying citation network (diachronically).
BIP!Influence provided by BIP!
impulse
This indicator reflects the initial momentum of an article directly after its publication, based on the underlying citation network.
BIP!Impulse provided by BIP!
0
Average
Average
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